WHOA: Monday Night Football Ratings Set NEW NFL RECORD, But It’s NOT What You Think

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The NFL has a serious issue on its hands, and despite their Veteran’s Day celebrations, it’s not getting any better.

All across the league on Sunday were salutes to our troops from all the teams, but from the perspective of the fans, it seems as if it was too little, too late. Sunday Night Football saw a 20 percent drop in ratings from the previous year’s game, and that’s not even the worst news for the NFL.

Pictures from around the league on Sunday showed thousands of empty seats where cheering fans once sat.

Yikes. That doesn’t look good.

But to make matters even worse, the ratings for Monday Night Football are in, and they paint a bleak picture for the embattled league.

According to Yahoo! Sports, MNF set a new record for ratings, with the game between the Carolina Panthers and Miami Dolphins coming in at the fourth lowest since the NFL started playing games Monday nights in 2006.


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All of which saw the Week 10 MNF snag a 6.2 in metered market results last night. While likely to be the winner on both broadcast and cable, that is a decline of 18% from last week’s Monday Night Football. Perhaps more painful for the Disney-owned cabler and the league is that last night’s game was basically steady in MM numbers with the MNF season low of October 17 when the Tennessee Titans beat the Indianapolis Colts.

As the league and its TV partners strive to find a way to turn this season’s overall ratings downward motion around, last week’s MNF game between the victorious Detroit Lions and the Green Bay Packers ended up rising slightly from the week before. The Motor City win pulled in a 3.8 rating among adults 18-49 and 11.08 million total viewers.

Looking to that season low of the Titans win over the Colts might give us a sense where last night’s game could end up. On a night of pre-World Series MLB playoffs, the October 17 MNF delivered a 2.9 rating among the 18-49s and 8.4 million viewers. Right now, last night’s MNF is up a negligible 2% in MM numbers over the October 17 MNF.

Pulling back a bit for a year-to-year perspective, last night’s one-sided, franchise record making and Cam Newton showcasing MNF was down 22% from the November 14, 2016 face off between the New York Giants and the Cincinnati Bengals. In the final numbers, that game, which took a dip from its previous week, had a 3.6 rating in the key demo and a total audience of 10.7 million.

Well, that’s going to leave a mark.

Chalk up another victory for we Deplorables.

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